ToD Innovation Lab

Tech Solutions for the Visitor Experience

About the Lab >>


ToD Lab Updates

Our TOD Innovation Lab Facebook page is now live

Please follow and find out development updates, information about interesting visitors, meetups and events and unique opportunities.

Follow Here >>

Jack Ma

On May 1st the Tower of David Museum had the great honor of hosting a surprise visit from Jack Ma, founder of AlibabaGroup and with him the entire Alibaba delegation touring through the ancient streets of Jerusalem. After they viewed the spectacular panoramic

See pictures of their visit >>

International Museum Day

On International Museum Day May 3, 2018, our lab Director Devora Mason, spoke about the challenge of storytelling in museums through the use of technology

See here >>

Special guests

We were so honored to host our esteemed guests from the Australian Israel chamber of commerce during their visit this week and for bringing with them such wonderful guests who were eager to learn more about the ToD Innovation lab and to meet and speak with

Pictures can be seen >>

TOD Innovation Lab Applications Now Open

Applications are now open for Round #1 of the TOD Innovation Lab, a creative space for supporting and encouraging the development of unique solutions to the visitor experience using the museum as a beta site and through the use of AR/VR technology.

Apply here >>

The launch + company showcase

ToD Innovation LAB launch event held on October 17th featured a showcase of companies. Some have piloted with us already and we are engaged with tens others daily as well as in discussions with creators and developers for new and unique ideas that can become

Company showcase details here >>

Inception Launch

Enjoy the newest piece of interactive #VRcontent from Inception, together with Tower of David Museum: Witness history on a grand scale from the strategic stronghold of the Tower of David. Be transported from the present as you explore the medieval fortress

Teaser video >>

Japanese Robotics Meetup

The TOD Innovation Lab at the Tower of David Museum was proud to partner with the Embassy of Japan in Israel to host Prof. Hiroshi Ishiguro on October 31st at 17:30-20:00 at the Brindon & Milton Gottlieb Auditorium at the Hebrew University of Jerusalem,

Details >>

HTC visit

The ToD Innovation lab was honored to host the HTC delegation in Israel on November 1st at the Tower of David Museum. Our guests included the HTC Director of VR Services and VR China Accelerator, and the Senior Director and manager of Software Product


Lab Projects

Inception VR

Inception VR is a leading immersive content network, working on both VR and AR projects with a top cross-platform app available for download. Inception is the 360 & VR destination of choice for...

More info >>

The Holy City

The Holy City produced by Blimey TV, an interactive non-linear gamified virtual reality experience capturing the indescribable magnetism of Jerusalem, offering virtual visitors the ability to immerse...

More info >> gives a realistic and Interactive 3D and VR Virtual Tours. With 3D Interactive scans helping you experience, learn and enjoy Israel from wherever you are, iVisitIsrael aims to create...

More info >>

Appearia >>

Appearia making the AR/VR technologies available and affordable for all kinds of businesses. The Appearia platform allows any kind of business to create, share and publish many types of AR content...

More info >>

Secret of the Golem by Nebular

Fiducial markers AR game Suitable for museums and antiquities sites. The mythical story of “The Book of Creation” comes to life in a thrilling escape game. Players wear a simple HMD device while...

More Info >>

Upcoming Events

MAY 17.1

Daytime meetup in the lab for the AR VR community and Jerusalem Tech Ecosystem

More details coming soon
MAY 21.5

Visit of Italian Chamber of Commerce delegation of Automotive and tourism technology who will be attending a VIP evening at the Tower of David Museum as part of bilateral collaboration with the TOD...

MAY 31.5

The TOD Innovation Lab is excited to host a delegation from the Roman University Danubius as part of the Erasmus Program together with our strategic partners Jerusalem Accelerator AtoBe interested in...

JUNE 10.6

A Workshop for investors and startups presented by Invest-able solutions called Financial models – from idea to excel sheet  

More info >

Articles & News

Taiwanese Internet TV channel

Taiwanese Internet TV channel joined us recently at the Tower of David so learn more about the new King David Nighttime Experience and to participate in our Jerusalem Innovation Tour, Past, Present,...

Watch here >>

The Times of Israel

Museum meets virtual reality at Tower of David’s new Innovation Lab


The Tech Talk Show

The Tech Talk Show with Jonny Caplan, Episode 3 starting at 19:30 discusses the ToD Innovation Lab launch. Watch the following interviews with Devora Mason, Manager of the ToD Innovation Lab, Tehilla...

Watch >>


Hi-tech innovation comes to Jerusalem’s old city



Ancient and augmented reality meet in Jerusalem



Past meets future at Jerusalem’s Tower of David


INNOV NATION 26/11/2017, i24 News reporter Fleur Sitruk visits the Tower of David and interviews Devora Mason, Director of the TOD Innovation Lab. See the companies collaborating with the lab Starts...

Watch >>

Contact Us

If you want further information about the TOD Innovation Lab or are interested in collaboration or sponsorship opportunities please contact us.